Employment - Marketing Coordinator - Summer Student

Marketing Coordinator - Summer Student

Destination Cape Breton

Full-Time Seasonal



About the Organization:

Destination Cape Breton is the official destination marketing and management organization for Cape Breton Island. It is dedicated to the promotion and enhancement of the tourism industry on the Island through marketing and tourism product development consistent with the vision and objectives established through the Board and communicated through the Chief Executive Officer. Within this role, DCB actively markets the destination to potential visitors while also taking strategic steps with industry partners to develop the destination to position it for optimal success.

About the Opportunity:  

This position will allow the selected candidate to learn from a dynamic, skilled Marketing Team. This role will provide key knowledge for any student looking to move forward in a marketing, website development or content creation role. It will also provide opportunities to meet, interact, and network with industry and community members from across Cape Breton Island. 

Key Duties & Responsibilities:

The Marketing Assistant will work closely with the members of Destination Cape Breton's Marketing Team to implement the marketing strategy's objectives. Specifically, the individual will work on:

  • Blog writing
  • Event coordination assistance
  • Social media planning
  • Brand representative at events
  • Research
  • Coordinating summer social media ambassadors/Locals Know program
  • Summer contesting/theme weeks/trivia coordination on social media channels

Knowledge, Skills and Abilities Required:

  • Strong knowledge of the tourism industry & Cape Breton Island.
  • Strong organizational skills with the ability to multitask and set priorities.  
  • Strong communication skills across all levels.
  • Strong attention to detail and ability to follow through.
  • Ability to work independently and as part of a team.
  • Excellent writing and editing skills.
  • The successful candidate will be well-organized, energetic, self-motivated and be able to work well with diverse groups.  
  • Must have a valid driver’s license and regular access to a vehicle.
  • Experience in photography, videography, writing & blogging would be considered an asset.
  • Experience in WordPress or website management platforms would be considered an asset.
  • Must be open to having a flexible schedule at times.

General Responsibilities:

  • To adhere to the Destination Cape Breton policies in all activities and to actively promote the organization and destination wherever possible
  • Must be professional, courteous and respectful as a representative of Destination Cape Breton.
  • To be responsible for his/her own safety and that of their colleagues.
  • To undertake such other duties as may be reasonably expected.

NOTE:  This job description is not intended to be all-inclusive.  The employee may perform other related duties to meet the organization's ongoing needs.

Compensation & Benefits:
Rate of pay - $15.00 per hour plus 4% vacation pay  

How To Apply

Destination Cape Breton will be accepting applications for this position via email. Please follow the instructions below carefully. Failure to do so may result in disqualification.

Please submit your cover letter and resume in a single PDF to: jody@dcba.ca

Apply here

Intended Audience

This employment opportunity is open for: Canadian, Permanent Residents, and Temporary Residents who are able to work for any employer in Canada (Study Permit and Open work permit holders).

Only applicants who are authorized to work in Canada will be considered.

Location Information
Cape Breton Regional Municipality
Opportunity Information
Destination Cape Breton
NOC Code
Professional occupations in advertising, marketing and public relations (1123)
Experience Required
An Asset
Available Openings
Pay Type
To be Determined
Estimated Weekly Hours
Start Date
June 13th 2022
End Date
August 5th 2022
Language Proficiency Level
Intermediate (CLB 5-7)
Posted on
April 27th 2022
May 19th 2022